Santa Cruz has a wide variety of specialty markets ranging from the large retail grocers to small Mom & Pops convenience stores and natural food/organic markets.
Local Groceries
- Aptos Natural Foods (Aptos)
- Ben Lomond Market (Ben Lomond)
- Corralitos Market & Sausage Company (Corralitos)
- Daylite Market (Watsonville)
- Deluxe Foods (Aptos)
- Food Bin and Herb Room (Westside)
- Johnnie's Super Market (Boulder Creek)
- Live Oak Supermarket (Eastside)
- New Leaf Community Markets (Capitola, Downtown, Westside)
- Scotts Valley Market (Scotts Valley)
- Seascape Foods (Aptos)
- Seascape Plaza Store (Aptos)
- Shopper's Corner (Midtown)
- Staff of Life (Midtown)
- Summit Store (The Summit)
- Super Max Discount Foods (Watsonville)
- Wild Roots Market (Boulder Creek; Felton)
Major Chain Grocery Stores
- Grocery Outlet (Eastside; Watsonville)
- Lucky (Capitola)
- Nob Hill Foods (Capitola, Scotts Valley, Watsonville)
- Safeway (Aptos; Eastside; Freedom; Felton; Scotts Valley; Soquel; Westside)
- Trader Joe's (Capitola, Downtown)
- Whole Foods Market (Capitola, Eastside)
Asian Specialty Markets
- Hidden Peak Teahouse
- Oriental Store & Food To Go (Watsonville)
- Sushi Market Sprouts (Twin Lakes)
- Yamashita Market (Watsonville)
Mexican Specialty Markets
- Aldama's Carnicera Y Market (Watsonville)
- Azteca Market & Bakery (Freedom)
- D'la Colmena Mexican Food Products (Watsonville)
- Del Pueblo Market (Eastside)
- Del Sol Market (Watsonville)
- El Charrito Market (Watsonville)
- Karen's Market (Live Oak)
- La Esperanza Market (Santa Cruz, Watsonville)
- La Princesa Market (Watsonville)
- La Rosa Market (Watsonville)
- Mi Pueblo Food Center (Watsonville)
- Hernandez Market (Downtown; Live Oak)
Convenience Stores / Mini Markets
- Arro's Country Store (Davenport)
- Beach Market (Boardwalk)
- Ben Lomond Mini Market & Liquor
- Black Point Market (Twin Lakes)
- Bob's Groceries (Aptos)
- Bridge Street Grocery & Liquor (Watsonville)
- Brother's Market (Freedom)
- Cactus Corner Market (Freedom)
- Casa Del 17 (The Summit)
- Casalegno's Store (Soquel)
- Casserly Grocery (Freedom)
- Centro Discount Market (Watsonville)
- Circle Market (Westside)
- Day's Market (Seabright)
- Deke's Market (Harbor)
- DJ's Mini Mart (Midtown)
- El Patio Grocery (La Selva Beach)
- Four Corners Market (Corralitos)
- Grady's Market (Capitola)
- Graham Hill Mini Market
- Harvest Moon Market (Watsonville)
- J & David Market (Watsonville)
- Kong's Market (Live Oak)
- Mel's Market (Eastside)
- Metropolitan Market (Downtown Santa Cruz)
- Mountain Store (Boulder Creek)
- Ocean Market (Downtown Santa Cruz)
- Orchard Park Market (Watsonville)
- Point Market Cafe (Pleasure Point)
- Quality Market 1 (Boardwalk)
- Quality Market 2 (Capitola Village)
- Quik Stop Market
- Reyna's Market (Watsonville)
- Rio Market (Aptos)
- Riverside Meat Market & Bakery (Boardwalk)
- Santa Cruz Market (Westside)
- Santa Rosa Market (Watsonville)
- Seacliff Plaza Store (Aptos)
- Steve's 76 (Eastside)
- 7-Eleven
- Zayante Creek Market & Deli (Felton)
Liquor Stores
See: Liquor Stores
Outdoor and Farmer's Markets
- Felton Farmers' Market
- Live Oak Farmers' Market
- Monterey Bay Area Farmers' Market Located on the Cabrillo Community College campus
- Santa Cruz Farmers' Market
- Santa Cruz Flea Market
- Santa Cruz Saturday Market
- Watsonville Farmers' Market
- Watsonville Flea & Certified Farmers Market
- West Side Farmers' Market
Produce
- Dominic's Fresh Farm Produce
- Far West Fungi (Downtown)
- Fambrini's Produce (Davenport)
- Sunnyside Produce (Soquel)
- UCSC Farm and Garden Produce Stand
Pick-Yourself/Berry Farms
- Ambling Ambystoma Farm (La Selva Beach)
- Clearview Orchards (Watsonville)
- Crystal Bay Farm (Watsonville)
- Gizdich Ranch (Watsonville)
- Live Earth Farm (Watsonville)
- Swanton Berry Farm (Davenport)
Online Stores/Delivery Services
Meat/Fish/Eggs
- American Abalone (Davenport)
- Domestic Import Meat Sales (Soquel)
- el Salchichero (Westside)
- Glaum Egg Ranch (Aptos, Watsonville)
- Stagnaro Bros. Outdoor Fish Market (Santa Cruz Wharf)
- The Fish Lady (Soquel)
Nuts
Other
- Hidden Peak Teahouse (Downtown)
- Java Bob's Coffee Roasting (Westside)
- Love Apple Farms (Santa Cruz)
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